Sheila Gooding is a retired publicist with more than thirty years of experience in the branding, marketing, and advertising industry. She held top positions in some of the most reputable companies while in active service and was a member of several teams that pulled off incredible successful marketing campaigns, but she is now a freelance marketing consultant. Also, Sheila runs a blog with a wide readership that focuses on branding and marketing in her leisure. She is a steady contributor to a lot of advertising magazines and blogs across the globe. Sheila lives with her family in Long Island, New York, USA.